The California State University

From Vision to Value: Strategies for Generating New Revenue

Download Presentation »

    To address long-term financial sustainability challenges, UC Berkeley has initiated an effort to identify and realize new revenue streams. As a part of that effort, the Operational Excellence Program Office has the responsibility to enable revenue generating projects – a different way of thinking at a public institution – in the academic and administrative units across the campus. In this interactive presentation, we will share and demonstrate the elements of our strategy to produce many ideas and get to successful outcomes.


    Contact Information:

    Peggy Huston

    Director, Operational Excellence Program Office
    UC Berkeley